I can’t end this 2016 without talking about this, the new identity for the Mexican gas stations “Oxxo Gas”, which is part of the company Oxxo, the largest chain of convenience stores in Mexico owned by FEMSA -the largest franchise bottler of Coca-Cola products in the world by volume.
Dell, one of the largest technological corporations in the world and mostly known for its computer business, has become the world’s largest privately controlled tech company due the recent acquisition of EMC, the world’s largest provider of data storage.
This new fusion led to new changes, such as the creation of Dell’s parent company: Dell Technologies, Dell EMC, and a new identity designed by Brand Union’s NY’s office.
El Canal de las Estrellas, now called “Las Estrellas” (The Stars), the TV channel with the largest audience in Mexico and the main channel of Grupo Televisa, revealed this August 22th its new image and name as part of the transformation the company has planned for the network, which includes new prime time shows, more content, and an innovation department.
Vevo, the music video and entertainment platform by Sony and Universal, introduced last month a new identity designed by the Brooklyn, NY-based studio: Violet Office. Continue reading “Vevos Brand Refresh – By Violet Office”
For the 9th time in its history, Fanta, the famous orange flavored drink from The Coca-Cola Company, has renewed its image in order to connect with a younger and teenage audience, though it has been launched only in 4 European countries – Italy, Poland, Serbia, and Malta- so far, but it is expected to become the international image of the product.
The redesign keeps its young and fun personality and involves a complete change in its logotype and packaging, the latter being the real surprise for everyone due its uncommon shape.
By now you already noticed the new Messenger emojis, but do you know who designed them and why? No? Don’t worry that’s why I’m here.
These new 1,180 emoji images are available exclusively in Facebook Messenger and were designed by The Iconfactory, a company specialized in icons, user interfaces, and branding design from Greensboro, NC.
Hey moms and grandmas, get outta the way ’cause here come the Millenials.
Vips, the most famous Mexican casual family restaurant chain, with 50 years of experience and after being bought by the multi-brand restaurant operator Alsea, renews its image and concept to attract the new generation of youngsters.