Best 2017 Movie Identity/Advertising Design Award – The Oscars

Once again, like last year, I am pushing hard to include this new category for “Graphic/Advertising Design” in the Academy Awards because I believe agencies and graphic designers deserve recognition for their work in promoting a movie and translating the essence of a 2hours film into one single image.

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Super Bowl 2017 Ads

It is that time of the year again when American companies take money out from their pockets and fight to get a spot between the Super Bowl plays. This year the price for a 30 seconds’ tv spot was $5 million, and that’s only for airing the commercial, now imagine what these companies spent by casting of celebrities, adding digital effects, and the pre and post-production production, a 2017 Super Bowl ad can easily top $10 million.

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