Renault’s Almost Invisible Redesign

renault new logo redesign myfopinion.jpgThe brand unveils its new image with a modern twist in its typography and a brighter yellow, good changes for me, but I don’t know why they are still stuck in the 3D effect of its badge, it is zero functional for todays needs.

I like the new typography, it is more consistent and bold and makes it looks more young and modern. They also made a flat version of its badge for special applications, which in my opinion it should have been the new and only shield.

This is one of those rebrandings that remained halfway to the total change.

renault_typeface

renault_stationery_detail

renault_icon_variations

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s